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Unisono appointed to revisualise leading Omani bank’s identity

Posted by Fritz Lachica

Unisono is proud to be appointed by one of Oman’s leading financial service providers to develop their current retail bank brand guidelines.

The bank is the leading financial institution in Oman with a strong presence in corporate, personal, private, investment and Islamic banking along with treasury and asset management. It also has offices in countries across the region such as the UAE, Kuwait and Saudi Arabia.

The project’s objective is to revamp the brand’s existing guidelines. The end result will be a set of consistent rules and principles ensuring an ownable quality and a true Omani character that will be applied to different brand touchpoints.

The client has been involved in the process since the start of the project and is excited to see what our creative team has been developing. In turn, Unisono is also eager to show our client the great work we have in store for them. We take great pride in the quality of our work and the strategy we put into it and we are hoping to not just amaze our clients but also go beyond their expectations.

This project will help the client revamp their current communications and deliver a stronger and clearer brand messaging in the future. Moreover, this will help them maintain an ownable and distinct place in the hearts and minds of the audience they are serving.

Unisono’s Creative Director and Founding Partner Liam Farrell recently commented, “This is another fantastic win for the agency and a great start to a possible partnership in the future. We are glad to be contributing to the development of one of Oman’s most trusted financial service provider. We are certain this will lead to many successes in the years to come.”

Watch this space for the reveal of a refreshed and revamped Omani retail bank brand guidelines Unisono developed.

Click here and learn more about our previous works.

Retail Bank Brand Guidelines

The well-defined brand guidelines will always deliver clear and consistent communication.

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